{"id":209,"date":"2019-03-28T10:38:36","date_gmt":"2019-03-28T10:38:36","guid":{"rendered":"http:\/\/bookcraftafrica.com\/blog\/?p=209"},"modified":"2019-03-28T10:40:05","modified_gmt":"2019-03-28T10:40:05","slug":"outsider-inside-a-book-review-by-nwachukwu-egbunike","status":"publish","type":"post","link":"http:\/\/bookcraftafrica.com\/blog\/outsider-inside-a-book-review-by-nwachukwu-egbunike\/","title":{"rendered":"Outsider Inside, a Book Review by Nwachukwu Egbunike"},"content":{"rendered":"<p><strong><a href=\"http:\/\/bookcraftafrica.com\/single\/view\/48\" target=\"_blank\" rel=\"noopener noreferrer\">Outsider Inside<\/a><\/strong><\/p>\n<p><strong>Author: Keith Richards<\/strong><\/p>\n<p><strong>Publisher: <a href=\"http:\/\/www.bookcraftafrica.com\" target=\"_blank\" rel=\"noopener noreferrer\">Bookcraft Ibadan<\/a><\/strong><\/p>\n<p><strong>Year of Publication: 2009<\/strong><\/p>\n<p><strong>Pages: 303<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u2018Being a Nigerian is abysmally frustrating and unbelievably exciting\u2019 \u2013 Chinua Achebe.<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p><strong>Keith Richards\u2019 <a href=\"http:\/\/bookcraftafrica.com\/single\/view\/48\" target=\"_blank\" rel=\"noopener noreferrer\">Outsider Inside<\/a><\/strong> is a glittering paradox of the Nigerian story.\u00a0 A collection of Keith\u2019s column in <strong><em>BuisnessDay<\/em> <\/strong>newspaper, the book is laced with humorous stories, a popular cultural artefact that connects with anyone who has lived in this country. However, it also reflects the exasperating experience of living in this country.<\/p>\n<p><strong>Outsider Inside<\/strong> <strong>is an appropriate title for the book.<\/strong> Taking the premise cited by the author: \u2018<em>as a foreigner, I would always be an outsider, even though I had spent enough time and been a keen observer of the life around me to have been given a glimpse of Nigeria from the inside.<\/em>\u2019 <strong>Though garnished with the spice of unacceptability, the book shows once more the huge gap between Nigerians and their leaders. The essay portrays a fondness by the author, a Londoner, for his adopted country. Nonetheless, it is hid the fact that the author may continue to be just a welcomed guest.<\/strong><\/p>\n<p>Did this wall of integration prevent Keith from loving and living the Nigerian life, hell no! On the contrary a swim through the 300 pages of <strong>Outsider Insider<\/strong> reveals the authors attachment to this country. <strong>Broken into nine sections, the book covers aspects on self-help and business practice; corporate government and financial crime; tourism and travel; international; business; culture; Lagos; politics; and other miscellanies.<\/strong><\/p>\n<p>Save the usual clatter of kids \u2013 Onyeocha (East), Baturi (North) and Oyinbo (West) \u2013 most expats are shrouded in stereotypes: about them and about the country. \u2018But Keith\u2019 is \u2018not like other expatriates\u2019 an accusation that was tossed on him a Lagos bar. A group of young men had based their assertion on the well-know expats\u2019 watering holes in Port Harcourt.<strong> For them, \u2018all white guys they had seen firsthand were to found staggering out this bar, well into the night with one or two girls following them amorously who they either paid off or bundled into their car and drove off with.\u2019 This was their definition of \u2018all expatriates\u2019.<\/strong>\u00a0Keith\u2019s defence was that: \u2018there were thousands of expatriates from every walk of life here in Nigeria many of whom were family men who did their work and went home to their wives if they were accompanied or who rang them most evenings and missed them if they were not.\u2019 Unfortunately most people don\u2019t get to see this group. Whether or not he convinced the young men is certainly another story, but it shows that stereotypes are usually difficult to break.<\/p>\n<p>Most expats in Nigeria live in \u2018cages\u2019, high walls, security arrangements that will make prisoners glee with jealousy. Not entirely their fault, because a white skin in this country is an automatic attraction for kidnappers. Nonetheless, there are those who get immersed in the m\u00e9lange of the Nigerian social life and culture. These according to the author, usually seek \u2018invitations to Nigerian homes, wedding ceremonies and parties\u2026hanging out with their Nigerian colleagues and building friendships that would outlast the time of their stay.\u2019 Keith falls into this category. It takes more than immersion to be a double chief, Ike-Oha of Umuobo autonomous community, Aba and Eze Di Ora-Mma I of Enugu State.<\/p>\n<p>Nigerians like talking business, and anything that will aid their progress normally catches their attention. Keith in \u2018Laugh your way to the Bank\u2019 finds a middle course between work and humour in the office. Being an employer of labour \u2013 formerly as MD of <strong>Guinness<\/strong> and currently of <strong>Promisidor<\/strong> \u2013 there is always a constant stream of job applications. In \u2018You and Your CV\u2019 \u2013 the author gave practical tips on how to write a resume. It is worth reading especially by the upward moving young professionals. It provided an insight on how employers make their pick and revealed why most applications end up in the trash can.<\/p>\n<p>I advice those prone to cardiac disorder to avoid reading \u2018<strong>Travel Guide to UK<\/strong>\u2019 for it will only trigger a bout of laughter that may precipitate a heart attack. This article was Keith\u2019s rebuttal to \u2018the xenophobic and holier than thou\u2019 tone of <em>What Foreigners Coming to Lagos Should Expect<\/em> \u2013 an article published in the <em>Economist<\/em>. The author exposes this condescending stance by highlighting what Nigerians coming to Britain should expect. In the same section: Tourism and Travel, Keith laments the decrepitating state of most national and historic sites that litter Nigerians rich cultural landscape.<\/p>\n<p><strong>He pokes irresponsible corporates who take advantage of photo-op CSR projects yet do nothing as regards their immediate environment. The section on \u2018Business\u2019 leaves a sour taste as Keith gave a beating to local airline staff, especially the air hostess for their perpetual disdain for courtesy. The unfortunate scorn for Nigerian musicians by their international colleagues did not escape Keith\u2019s attention. Having hosted many musical shows in Nigeria, the author is in a position to know. \u2018For the attitude of the artists is mixed, some like Wyclef enter into the spirit of things and embrace their fans\u2026 Others refuse to condescend to greet their local equivalents.\u2019 Keith could certainly not understand why \u2018someone who calls himself a musician and who comes to Nigeria refuse to greet Fela\u2019s son?\u2019<\/strong><\/p>\n<p>Lagos Conundrum typifies the spirit of a city which many love to hate. Nonetheless, it is startling that this haze of madness is what inspired most articles in the book. The poverty, the incredible driving habits, the rubbish, the traffic girl and others constitute these pages. Though Keith tries to stay out of politics, unfortunately a writer in these climes cannot avoid it. In the concluding chapter, he castigates the West for stealing Nigerian doctors; dramatises the 2007 elections in a fictional flight from UK to Lagos; and dismantles 2020 as an illusion. Nonetheless, the book ends in a cheerful note with \u20182020\u2026Nigeria in 2025\u2019, Keith dreams about the future of Nigeria in beautiful prose.<\/p>\n<p><strong>Outsider Inside is a delight, though individual essays yet it has a unifying core. I must also commend the publishers \u2013 Bookcraft \u2013 for doing a good job.<\/strong> Save the discord of the title of section 8 (Lagos Conundrum) with that on the title page, the brilliant editing is obvious and the editor deserves a thumps up for that. The non-chronological presentation is not really noticed but reading through triggers a feeling of d\u00e9j\u00e0 vu. The remarkable sweet-sour taste of the book will make Achebe\u2019s dictum \u2013 quoted in the beginning of this review \u2013 to read as follows: \u2018living in Nigeria is abysmally frustrating and unbelievably exciting\u2019.<\/p>\n<p>&nbsp;<\/p>\n<p>originally published by <a href=\"ttps:\/\/feathersproject.wordpress.com\/2010\/02\/12\/outsider-inside\/\" target=\"_blank\" rel=\"noopener noreferrer\">Feather&#8217;s Project<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Outsider Inside Author: Keith Richards Publisher: Bookcraft Ibadan Year of Publication: 2009 Pages: 303 &nbsp; \u2018Being a Nigerian is abysmally [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":223,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[5],"tags":[87,86,88,89,83,82,81,84,99,85,98],"class_list":["post-209","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-book-reviews","tag-chinua-achebe","tag-csr","tag-culture","tag-fela","tag-guinness-nigeria","tag-keith-richards","tag-outsider-inside","tag-promisidor","tag-the-economist","tag-tourism-and-travel","tag-uk"],"jetpack_publicize_connections":[],"aioseo_notices":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/bookcraftafrica.com\/blog\/wp-content\/uploads\/2019\/03\/Outsider_Inside_Front_cover-1.jpg?fit=371%2C605","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paFCvA-3n","_links":{"self":[{"href":"http:\/\/bookcraftafrica.com\/blog\/wp-json\/wp\/v2\/posts\/209","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/bookcraftafrica.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/bookcraftafrica.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/bookcraftafrica.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"http:\/\/bookcraftafrica.com\/blog\/wp-json\/wp\/v2\/comments?post=209"}],"version-history":[{"count":2,"href":"http:\/\/bookcraftafrica.com\/blog\/wp-json\/wp\/v2\/posts\/209\/revisions"}],"predecessor-version":[{"id":224,"href":"http:\/\/bookcraftafrica.com\/blog\/wp-json\/wp\/v2\/posts\/209\/revisions\/224"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/bookcraftafrica.com\/blog\/wp-json\/wp\/v2\/media\/223"}],"wp:attachment":[{"href":"http:\/\/bookcraftafrica.com\/blog\/wp-json\/wp\/v2\/media?parent=209"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/bookcraftafrica.com\/blog\/wp-json\/wp\/v2\/categories?post=209"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/bookcraftafrica.com\/blog\/wp-json\/wp\/v2\/tags?post=209"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}